LAW FIRM Business development is much more of an art than a science. Those that successfully navigate the enigmatic process of client development are skilled practitioners, who understand that building relationships over the time and cultivating a reputation for excellence will yield long term success.
Thinking
of others and becoming memorable are the hallmarks of creating
opportunity. This customized three-, six-, or twelve-month coaching program will teach participants how to harness the power of social networking, methods for using writing for business development, techniques for meeting key business prospects and genuine strategies for converting contacts into colleagues.
Lawyers, law students, paralegals, legal administrators, litigation support professionals and legal vendors from law schools and law firms
nationwide interested in learning how to stand out in today's stagnant
economy would benefit from Ari Kaplan's coaching. A former large law firm attorney, Ari Kaplan is the author of Reinventing Professional Services: Building Your Business in the Digital Marketplace (Wiley, 2011) and The Opportunity Maker: Strategies for Inspiring Your Legal Career Through Creative Networking and Business Development (Thomson-West, 2008), which the New York Law Journal
called “a must-have treasure box of marketing ideas.” His techniques
have been cited in the Wall Street Journal's Law Blog, the Houston
Chronicle, the ABA Journal and other publications.
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Five Ways to Find Opportunity in a Faltering Economy.
Here is what some individuals have said:
"You just can't get Ari's unique insights anywhere else. And he has so many of them! Although he is a remarkably "quick study," his perfectionism and his need for completeness compel him to spend far more time than he actually charges for. He is an outstanding resource."
- Marc Garfinkle, Maplewood, NJ
"Thank you again for your advice - it made a difference. I was trying to get [a trade magazine] to carry an article I wanted to write about Conceptual Search. I took your advice: I got meaningful quotes from sources their readers would know and respect, and followed their editorial advice - the result was our article on Conceptual Search becoming the FEATURED story in the August/October edition of [that magazine]."
- Rich Turner, Vice President of Marketing, Content Analyst Company, LLC
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download a printable PDF
The coaching program includes:
- 60-minute group coaching webinar per month
- 60-minute live individual telephone consultation per month
- Unlimited e-mail interaction
- Audio programs, including among others:
- The Art of Asking for Advice
- Getting Published
- Standing Out in a Stagnant Economy
- Becoming an Opportunity Maker
- Seven Opportunity Blockers to Avoid
- Converting Obstacles into Opportunity - E-Books:
- Getting Published for Business, Professional & Personal Development
- The Seven Secrets of Opportunity Making Success - Books:
- Reinventing Professional Services: Building Your Business in the Digital Marketplace (Wiley, 2011)
- The Opportunity Maker: Strategies for Inspiring Your Legal Career Through Creative Networking & Business Development (Thomson-West, 2008)
I have presented these techniques throughout the U.S. and Canada at:
Akin Gump Strauss Hauer & Feld |
NALP Annual Education Conference |
Click on the link to join my LinkedIn group - Lawyers and Other Professionals Interested in Getting Published for Business Development.
The E-Book on Getting Published for Business, Professional & Personal Development (click in the link to purchase and download immediately) is a comprehensive guide to using writing for client generation and profile enhancement. It offers almost 100 pages of resource material covering issues related to:
Click on the picture to download
a printable table of contents
Topic Selection
Publication Possibilities
Contacting Editors
The Pitch & Pitching Etiquette
Samples
Co-Authorship
Publishing Logistics
Retaining the Copyright
Leveraging Published Work
Appendix-Editorial Calendars & Submission Guidelines
Appendix-Legal References & Contacts
The E-Book on Seven Secrets of Opportunity Making Success (click in the link to purchase and download immediately) is a comprehensive workbook to help you stand out in today's stagnant economy. It offers guidance on:
Effective Follow-Up
Asking for Advice
Networking to Navigate the Recession
Connecting at Conferences
Overcoming Opportunity Blockers
Please feel free to call my office directly at (646) 641-0600 to inquire about individual coaching.
P.S. Enter your e-mail address to subscribe to our newsletter and instantly receive our Special Report:
Five Ways to Find Opportunity in a Faltering Economy.